I had a great time at the 2012 Outdoor Retailer Show in Salt Lake City this past week. It was my first time attending and I have to admit that it was quite overwhelming, in a good way. My mind is spinning with ideas for follow up blog posts, so stay tuned for more specific product posts soon – once I can focus again.
One of the immediately noticeable trends in new products this year was color. And lots of it. Whether it was packs, sleeping bags, apparel, shoes, even pet gear, it seems that the brighter the colors the better – not necessarily something I would agree with, but it sure was an amazing site to see.
At first I thought it was just for kid’s gear, and it is most definitely for kid’s gear, but it would also appear to be a significant trend in almost every area of outdoor gear from what I could tell. In fact the more subdued colors that I’m used to looked positively boring by comparison.
I wonder how long it will be before we’ll be seeing these colors permeate into the materials used by the ultralight backpacking community? Lime green cuben fiber, or bright orange Dyneema gridstop.
Actually, a bright orange Gossamer Gear Gorilla backpack might look pretty damn awesome – guys?
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Disclosure: None of the above gear was given away freely at ORShow, so please don’t expect a trail review of them anytime soon.